Manitoba's film and music industry is mourning the loss of an icon in the community.
Carole Vivier, the former CEO and film commissioner for Manitoba Film and Music, passed away on Tuesday after a battle with lung cancer.
Viver began working with MFM in 1985. She later became the agency's CEO and film commissioner for 26 years from 1993 to 2019.
During that time, Vivier made significant accomplishments in the industry, growing film production in the province from $12 million in the 90s to $269 million in 2019. She also attracted high profile productions including A Dog's Purpose, Shall we Dance, and Heaven is for Real.
Vivier also played a key role in supporting the careers of a multitude of artists including Guy Maddin and Norma Bailey.
Under her leadership, Manitoba Film & Music was also able to support numerous musicians including Begonia, Crash Test Dummies, Chantal Kreviazuk and Royal Canoe.
"Her love for Manitoba musicians was palpable – she was forever raving about the latest album or singing along to her favourite Manitoba playlists," said MFM in a statement posted on social media.
Vivier was recognized for her work in 2012, when she received the Queen's Jubilee Medal. She later received the Order of Manitoba in 2014 and the Order of Canada in 2024.
"Carole was an exceptional leader and changemaker because she led with her heart. Her ability to connect with people over photos of grandkids, Morden’s Chocolates, and genuine laughter was fundamental to her success," said MFM. "She moved mountains because people trusted and respected her. She was a force of nature whose passion for elevating Manitoba’s artists and creators was undeniable.
"Thank you, Carole, for your indelible gifts. Your legacy has touched countless lives and shaped the music and film industries in our province. You will be so deeply missed."
Vivier was 73.