The 4th annual Miracle on 4th Street filled downtown Estevan with holiday cheer this weekend, continuing its tradition as a beloved community event. From the start at 10 a.m., the day brought a packed schedule of family-friendly activities, delicious treats, and festive fun for all ages.
“The sleigh rides continued to be a huge hit,” said Robert Godfrey, the event organizer with Lemon Wedge Marketing Group.
Children and families also enjoyed various activities, including crafts and games run by the Souris Valley Museum and Estevan Art Gallery & Museum. Hot chocolate and marshmallow roasting kept attendees warm, while Santa, Mrs. Claus, and an elf delighted kids with candy canes.
The Estevan Bears joined the festivities with an energetic road hockey game, thrilling young fans. Music filled the air as a DJ kept the holiday spirit alive with upbeat tunes.
Estevan Fire and Rescue was there collecting toys for their Stuff-a-Truck campaign, in support of the Estevan Angel Tree bringing another layer of generosity and community to the event.
“We’ve talked to many local business owners, and they’re excited about having events like this downtown again,” Godfrey said. “It’s great to see people shopping and enjoying the area.”
This year focused on favourite traditions from previous events, ensuring attendees could enjoy activities they’ve come to love. “We wanted to bring excitement back to downtown with the activities we know people enjoy,” Godfrey added.
The Downtown Business Association credited the event’s success to the collaboration of the City of Estevan, local businesses, and volunteers, including those from the museum, art gallery, and Estevan Bears.
The 4th edition of Miracle on 4th Street reaffirmed its place as a holiday staple in Estevan, bringing the community together to celebrate the season and support local businesses.
