Premier Scott Moe's likeness being used in social media scams: FCAA

Saskatchewan residents are being warned by the Financial and Consumer Affairs Authority of Saskatchewan (FCAA) of a new round of impersonation scams on social media.

Using Premier Scott Moe's likeness and fake social media posts, these scams claim that the Premier endorses online investment platforms. As a result, the FCAA reminds Saskatchewan investors that the Premier does not endorse or advertise for any investment platforms.

"Do not make investment decisions based on public figure endorsements," FCAA Securities Division Executive Director Dean Murrison said. "Scammers can create fraudulent news and social media articles that imitate the real media source. Before you consider investing with an entity, always check the registration status at aretheyregistered.ca and do not deal with any unregistered entities."

Please watch out for AI deepfakes of myself or others endorsing online investment platforms. pic.twitter.com/ddFviX4LNj

— Scott Moe (@PremierScottMoe) July 31, 2025

The FCAA urges investors and consumers to always check before sending money to companies as those that aren't registered in Saskatchewan may not be legitimate businesses.

Those that have experienced entities claiming public figure endorsements for their investment platforms or anyone claiming to be acting on their behalf should contact the FCAA's Securities Division by calling (306) 787-5936.

In Saskatchewan, individuals or companies need to be registered with the FCAA to trade or sell securities or derivatives. The registration provisions of The Securities Act, 1988, and accompanying regulations are intended to ensure that only honest and knowledgeable people are registered to sell securities and derivatives and that their businesses are financially stable.

The FCAA also shared some tips to help potential investors protect themselves and their finances:

• Always verify that the person or company is registered in Saskatchewan to sell or advise about securities or derivatives. To check registration, visit the Canadian Securities Administrators' National Registration Search at aretheyregistered.ca.
• Know exactly what you are investing in. Make sure you understand how the investment, product, or service works.
• Get a second opinion and seek professional advice about the investment.
• Do not allow unknown or unverified individuals to remotely access your computer.
• Never make an investment decision based on a notable figure endorsement. Scammers often create fake social media posts or news articles claiming an investment is endorsed by a notable figure.