SGI is teaming up with the Saskatchewan Roughriders to remind Rider fans to find a safe ride to and from Mosaic Stadium.
In a release, SGI says it’s excited to work together to recognize members of Rider Nation who make the right choice to drive sober and plan ahead.
At each Rider home game, a new “SGI Safe Ride Champion” will be crowned One lucky season ticket member, who safely travels to Rider games from out of town, will receive a prize pack and be recognized on screen for their smart choice and behaviour.
SGI will deliver safe ride messaging on the SaskTel MaxTron, and on wristbands, parking passes and decals on the concourse.
“It’s no secret that Rider fans know how to have a good time, but when the game is over, it’s important that they have a safe, sober ride home,” said Minister Responsible for SGI Dustin Duncan. “Congratulations to SGI for signing with the Riders and ensuring that every member of Rider Nation gets home safe at the end of the game.”
“We have an extremely exciting season of Roughrider football ahead of us and want Rider Nation to be there for every minute of it. That’s why we are so happy to partner with SGI to help us continue to encourage our fans to plan a safe ride home from Mosaic Stadium,” said President and CEO Craig Reynolds. “Whether that’s calling a sober friend for a ride, hailing a cab, taking Rider Transit or even walking home, we want our fans to make a safe choice so they can be back cheering on their Green and White at the next home game.”
SGI reminds travellers that when it comes to safety, there’s a number of plays you can call.
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Pass the keys to a sober designated driver.
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Run to one of the transit pick-up spots and take the bus.
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Kick back in an Uber.
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Catch a cab.
The insurer says find a safe ride, and you’ll always be a winner.