The Manitoba Crop Alliance has a new leader at the helm as Jonathan Hodson recently stepped into the role of board chair. Farming near Lenore in western Manitoba, Hodson brings years of experience to the position and a deep understanding of the organization, having been involved since its formation five years ago.
Hodson has served in various roles over the years, including most recently as vice-chair. Before the formation of the MCA, he was a director with the Manitoba Corn Growers Association, one of the organizations that merged to form the alliance.
Now a month into the role, Hodson says he’s settling into the responsibilities of chair, noting that the transition has been smooth due to his past involvement on the executive.
“It’s just a continuation of that. Just a little different role. There’s always some little issues or some things popping up, but that’s part of the job.”
Despite global uncertainty and issues such as tariffs, Hodson emphasizes that MCA’s main focus remains firmly on research and innovation.
“Our biggest focus as an organization is using our check-off dollars to invest in research. That is our priority focus, incrementally improving the sustainability of all the Manitoba farms and reducing our footprint on the environment.”
The MCA represents nearly 7700 Manitoba farmers who grow wheat, barley, corn, flax, and sunflowers. While the organization is not a direct advocacy group, they still work closely with other industry bodies and government to support its research initiatives. Collaboration with institutions like the University of Manitoba is a key part of its strategy.
“We’re continually engaging with all levels of governments and expanding our investments in research capabilities,” Hodson adds.
As farmers look ahead to spring seeding, Hodson says conditions across Manitoba are better than last year, though still varied.
“Compared to last spring when it was extremely dry, we’re in much better condition this year. Obviously we’re looking forward to some timely spring rains. I’ve always been interested in the different areas of the province and how conditions can be very different from year to year.”
Reflecting on the leadership transition, Hodson credits outgoing chair Robert Misko with helping prepare him for the role.
“I wouldn’t be chair today without having the experience with being a vice chair for Robert and learning from his vast knowledge. It was a real privilege.”
For those wanting to learn more about the Manitoba Crop Alliance and its work, Hodson encourages farmers and the public to visit their website at mbcropalliance.ca, where regular updates, research highlights, and industry news are available.