The 48th Manitoba Ag Days was considered a huge success again this year.
Teresa Hildebrand, the event's Media Coordinator, said the event drew tens of thousands of visitors over the 3-day event from across the region and beyond. She had their 50/50 jackpot was the largest ever and everyone was very pleased with the event.
“We are just over-the-moon happy with the support we had,” Hildebrand said. “The event went so smoothly, and we received such positive feedback. The attendance was great, and of course, the 50/50 was the biggest jackpot we’ve ever had. That’s a big win for everyone, as the funds from the 50/50 will help us reinvest in communities and educational initiatives. We’re so appreciative of all the support, and we’re incredibly excited about what’s to come.”

While the event continues to be a highlight for those in the agriculture industry, Hildebrand pointed out that it’s the people and the learning opportunities that truly make Manitoba Ag Days stand out. The event welcomed over 37,000 visitors over three days, attracting people from Manitoba, Saskatchewan, North Dakota, and even beyond the borders of North America. With such a broad range of attendees, Hildebrand shared her appreciation for the event’s local and international appeal.
“It’s great to see the local support we’ve built, but it’s also amazing to have such a wide reach across the Prairies and beyond. It really shows how important Manitoba Ag Days is to the industry.”
The event, held at the Keystone Centre in Brandon, was buzzing with activity, with thousands of attendees filling the exhibit halls and attending various workshops, demonstrations, and speaking sessions.
Hildebrand noted one highlight was the exceptional speaker lineup this year. She adds that the theatres were packed with visitors eager to learn from top industry professionals.
“The theatres were next level,” Hildebrand said, referring to the presentation spaces. “They looked fantastic, and the quality of the speakers was just outstanding. This year, we had some really top-notch professionals sharing their insights. It’s a reflection of how important continued learning is in the agricultural industry. There’s a lot out there that farmers can’t control, but through education, they can stay current and make the best decisions with the things they can control.”

The emphasis on education was evident in all corners of the event, with producers and industry leaders looking for new ways to innovate and improve practices. Manitoba Ag Days is known for offering the latest in agricultural technologies and advancements, and this year’s “Innovation Showcase” was no exception. The showcase featured cutting-edge innovations aimed at reducing risks and improving efficiency for producers.
“Innovation is key,” Hildebrand said. “It’s all about staying ahead of the curve and finding ways to improve our current practices. We want our attendees to leave with new ideas and insights that they can take back to their farms. The Innovation Showcase is something we’re really proud of. It’s one of the ways we can support the industry by offering the most current thinking and the latest technology.”
Another exciting addition to this year’s event was the debut of the “Produced on the Prairies” pavilion, which focused on local food and beverage vendors. The pavilion was designed to give emerging local businesses the chance to showcase their products to a wider audience, giving them valuable exposure that might otherwise be difficult to obtain.
“It was a real success,” Hildebrand said of the new pavilion. “It was so exciting to see all the local food and beverage vendors coming together to showcase the great products made right here on the Prairies. We want to help give these vendors a jump-start by offering them a platform and access to an audience they wouldn’t have had otherwise. Supporting local businesses is so important, and this pavilion really helped highlight the quality of products produced right here in our own backyard.”
The success of the pavilion was a testament to the event’s commitment to supporting the local economy and celebrating the innovation and entrepreneurship that thrive within the agricultural sector.
Hildebrand expressed hope for the continued growth of this initiative in future years.
“We’re really looking forward to growing that aspect of the show in the coming years. It’s something that can continue to benefit local producers and businesses, and we’re excited to see it evolve in the future.”

Reflecting on the event as a whole, Hildebrand emphasized how important it is for Manitoba Ag Days to bring together people from all sectors of the agricultural industry to connect, learn, and grow. From the speaker series to the exhibit halls and the Innovation Showcase, the event is a hub for new ideas, best practices, and forward-thinking solutions.
Looking ahead to 2026, the countdown for Manitoba Ag Days’ 49th edition has already begun. Although the 2025 event has just wrapped up, Hildebrand and her team are already brainstorming and planning for next year’s show, which will take place from January 20th to 22nd, 2026.
“The countdown is already on for next year’s show. We’ll definitely take some time to reflect on this year’s event, but there’s such great momentum coming out of the show that we’re already thinking ahead to Manitoba Ag Days 2026. It’s going to be an exciting year as we mark the 49th edition of the show, and we can’t wait to start planning.”
For attendees, producers, and anyone in the agricultural community, Manitoba Ag Days continues to be a must-attend event, offering a chance to learn, network, and get inspired about the future of the industry.
As the event continues to grow, it remains a cornerstone of the agricultural industry, shining a light on innovation, education, and the hard-working people who help shape the future of farming and agriculture.